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基于电子商务平台的中小型企业的物流管理

发布时间:2011-12-19 18:24 来源:工大在线字号:T|T

 

  基于电子商务平台的中小型企业的物流管理
  
  摘      要
  
  随着现代技术的发展和企业间竞争的加剧,中小型企业的生存和发展面临着更加严峻的挑战。优化物流系统,降低企业物流成本,进而提升企业的核心竞争力,成为中小型企业迎接挑战,取得市场竞争中有利地位的重要途径之一。在电子商务席卷全球并有望成为新世纪主流商务形式的背景下,电子商务使得消费者、企业的观念和行为发生了变化,同时对传统物流造成了影响。电子商务的出现对物流的发展提出了巨大的挑战,同时也带来了良好的发展机遇。
  
  本文以中小型企业为研究对象,首先论述了中小型企业的传统物流模式及其存在的不足,这些不足主要包括:物流认识与物流观念落后、物流管理体制僵化,物流设备和技术落后,专业物流人才缺乏等。接着探讨电子商务给物流带来的影响,再介绍电子商务物流的各种当今比较流行或常用的信息技术、模式和物流信息系统。在此基础上讨论中小型企业如何改进、实施自身物流系统,提出了中小型企业物流系统优化的具体对策和措施。最后结合实际案例和以上的理论,分析该企业物流系统存在的不足以及如何改进,提出改造方案。
  
  关键字:中小型企业,电子商务,物流管理
  
  Abstract
  
  With development of the modern technology and the increased competition among enterprises, small and medium-sized enterprises are faced with a more severe challenge of the survival and development. Optimization of logistics systems, reducing logistics costs and to enhance the core competitiveness of enterprises become one of the important ways for small and medium-sized enterprises to meet the challenges and achieve position of market competition. With e-commerce is sweeping through the world and is expected to become the mainstream business forms of the new century against the backdrop, E-commerce causes consumers, businesses' attitudes and behavior changed, and at the same time had an impact on traditional logistics. The emergence of e-commerce brings forward enormous challenges to development of the logistics but also a good opportunity for development.
  
  This thesis concentrates on the small and medium-sized enterprise. First of all,discuss the traditional logistics model and its shortages of the small and medium-sized enterprise.The problems were listed as follow: no reasonable organization structure,not being realized the importance of the logistics, Logistics equipments and techniques dropping behind, Being short of person with ability etc. Then discuss the impact e-commerce have brought to logistics,and then introduce some information technologies, logistics models and logistics information systems which are popular or commonly used today. On this basis to discuss how can small and medium-sized enterprises improve and implement their own logistic system,and the specific measures and steps of optimizing logistics system of the small and medium-sized enterprises. Finally, in light of the actual cases and the theory above,analyse the existent deficiencies about the logistics system of the enterprice,as well as,how to improve and propose reform program.
  
  Key words: small and medium-sized enterprise,e-commerce,logistics managament

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